Google, Microsoft, and Meta accounts — plus the reporting and attribution systems that catch a wrong number before it reaches you. If your account needs someone to run it, or a second opinion on one that isn't performing, start here.
Every figure comes from row-level platform or CRM data. Client names, locations, and dollar amounts are withheld by design — the industry and the mechanism are what's shown.
Took over an account running at a 0.68 return on ad spend — losing money on every dollar spent. Rebuilt the account structure and shifted budget toward what actually converts; the most recent month came in at 2.84.
Delivered a 10x return on ad spend for a B2B industrial manufacturing account by rebuilding attribution modeling and audience targeting — tracing a long, mostly invisible sales cycle back to the touches that actually drove pipeline.
Grew Google Ads leads 144% year over year for a personal injury law firm, alongside a 54% increase in search impressions and 42% more clicks.
Scaled send volume two-thirds while bounce rate fell 68% and unsubscribes fell 56% over the same stretch — list health improved as volume nearly doubled.
Proved paid search was reaching new prospects, not people already searching the brand: 95% of the companies that later closed a deal after a paid touch matched the exact vertical the client was targeting. Along the way, the same analysis caught a data-entry problem in the client's own CRM — flagged before they found it themselves.
You talk to the person actually managing your budget — not an account manager relaying updates from someone else.
Every figure I show you, I can show you where it came from — the export, the query, the source.
If something in your account isn't working, you hear it from me before you have to ask.
Google Ads, Microsoft Advertising, Meta, GA4 & Search Console, Google Business Profile.
HubSpot, Mailchimp, call tracking and visitor-intelligence platforms.
Python and SQL data pipelines, custom reporting and attribution systems.
I read and reply to every message myself.